Alister has 20 years experience in marketing, business strategy and brand management, with a particular emphasis in the drinks industry – dealing in fine wine, financial investments, international trade, e-commerce, and retail. He currently consults for vineyards, breweries, merchants and on-line trading platforms in England and the US.
Trained in marketing and viticulture, with an MBA in Wine Business Management and extensive experience in California, the UK and Europe, including Bordeaux and Spain, Alister brings a wealth of knowledge and experience to the table.
Passionate about local, sustainable produce with a sense of place, he is a strong proponent for English wine, craft beer and artisan spirits. Alister has been a judge for a number of years at the International Wine Challenge.